Identity Design

Alis Crafts specialises in bespoke handcrafted personalised frames and gifts for every occasion. Our brief was to create their visual identity and branding, including  logo, print, packaging, exhibition and market display materials for their new business. 

For our brand strategy we used beautiful, simple and contemporary hand drawn illustrations to convey the personality of Alis Crafts. We worked closely with Alis Craft to define their professional brand through a sense of charm, quirkiness and creativity. This meaningful brand identity design reflects the unique beauty and value of local crafts products and designs here in Ireland. The illustrated character is delightful and endearing, creating a strong point of differentiation from competitors and a distinctive frame of reference for Alis Crafts business and their customers. 

Alis Crafts unique hand made Irish products and gifts are designed and made in Dublin.

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